DRIVETRIBE

Primary niche Automotive
#17 of 1854 in primary niche by 30-day views #9 of 1854 by subscribers 0 associated secondary niches

Founded by Jeremy Clarkson, Richard Hammond and James May. Now the home of epic motoring and pulse-racing adventure.

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Niche discoverabilityPrimary onlysecondary niches can surface this creator in niche search/results when the match is strong
Strongest secondary—no strong secondary niche yet
Monthly momentum+10,461,77430-day view movement

Creator Intelligence

Rank position and recent growth signals, using NicheTally's stored public snapshots.

Social analytics view
#17Primary Niche Rankof 1854 by recent views
Top 0.9%Niche Positionlower percentage is stronger
#9Subscriber Rankof 1854
+10,461,77430-Day Viewsrecent momentum
+20,00030-Day Subscribersaudience growth
348,726Average Daily Viewsrecent run rate

Associated niches

These are the public niche connections for this creator. A creator can appear in a niche even when that niche is secondary, as long as the match is strong.

1total niches

Niche search and niche pages use both primary and strong secondary niche links, so these badges act as extra discovery paths for the same creator.

Why NicheTally placed this creator here

Transparent niche evidence helps visitors understand how a creator appears in search and rankings.

Developing match
Primary nicheAutomotive
Evidence score30
ConfidenceLow

Recent channel and video evidence supports this niche match.

3,100,000Subscriberscurrent total
633,081,214Total Viewslifetime
878Videostracked channel count
+10,461,77430-Day Viewsmonthly momentum
+20,00030-Day Subsmonthly audience growth
348,726Avg Daily Views30d, 7d fallback
+667Avg Daily Subs30d, 7d fallback
721,049Views / Videolifetime efficiency

Estimated Creator Revenue

Directional YouTube ad-revenue estimate using recent view momentum and a niche-adjusted dollars-per-1,000-views range. Sponsorships, merch, affiliate sales, Shorts splits, and actual creator RPM are not included.

Estimate only
$31.4K – $125.5KEst. Monthly Revenue30-day views
$376.6K – $1.5MAnnual Run Ratemonthly estimate × 12
$3.00–$12.00 / 1KRPM Range Usedvehicle/hobby RPM
10,461,774Views Used30-day views

Run-Rate Scenario

A range based on a blended 7-day and 30-day pace. It is a momentum scenario—not a promise or forecast—and widens when recent growth is volatile.

Variable signal
640,233,794–644,309,90730-Day View Rangeprojected total range
651,176,160–670,130,08690-Day View Rangewider uncertainty window
3,114,950–3,131,05030-Day Subscriber Rangeprojected total range
3,131,568–3,206,43390-Day Subscriber Rangewider uncertainty window

Creator Performance History

Daily views and subscriber movement from NicheTally snapshots. More detail appears as the collector builds more daily history.

Rank prefers monthly views; subscriber rank is shown separately.

Daily Views

views added per day
29 August 2026: 207,49030 August 2026: 203,91631 August 2026: 167,5021 September 2026: 145,5972 September 2026: 435,1113 September 2026: 252,4414 September 2026: 05 September 2026: 361,7406 September 2026: 161,7767 September 2026: 138,2868 September 2026: 170,46910 September 2026: 2,087,44411 September 2026: 145,78012 September 2026: 487,18113 September 2026: 014 September 2026: 239,83215 September 2026: 1,404,59716 September 2026: 723,18817 September 2026: 845,59718 September 2026: 308,21619 September 2026: 455,35320 September 2026: 275,33021 September 2026: 40,19122 September 2026: 526,13123 September 2026: 195,16424 September 2026: 211,78625 September 2026: 120,00826 September 2026: 284,38327 September 2026: 74,755

Subscribers Over Time

tracked subscriber total
28 August 2026: 3,080,00029 August 2026: 3,080,00030 August 2026: 3,080,00031 August 2026: 3,080,0001 September 2026: 3,080,0002 September 2026: 3,080,0003 September 2026: 3,080,0004 September 2026: 3,080,0005 September 2026: 3,080,0006 September 2026: 3,080,0007 September 2026: 3,090,0008 September 2026: 3,090,00010 September 2026: 3,090,00011 September 2026: 3,090,00012 September 2026: 3,090,00013 September 2026: 3,090,00014 September 2026: 3,090,00015 September 2026: 3,090,00016 September 2026: 3,090,00017 September 2026: 3,090,00018 September 2026: 3,100,00019 September 2026: 3,100,00020 September 2026: 3,090,00021 September 2026: 3,100,00022 September 2026: 3,100,00023 September 2026: 3,100,00024 September 2026: 3,100,00025 September 2026: 3,100,00026 September 2026: 3,100,00027 September 2026: 3,100,000
DateDaily ViewsTotal ViewsDaily SubsSubscribers
27 September 2026 +74,755 633,081,214 0 3,100,000
26 September 2026 +284,383 633,006,459 0 3,100,000
25 September 2026 +120,008 632,722,076 0 3,100,000
24 September 2026 +211,786 632,602,068 0 3,100,000
23 September 2026 +195,164 632,390,282 0 3,100,000
22 September 2026 +526,131 632,195,118 0 3,100,000
21 September 2026 +40,191 631,668,987 +10,000 3,100,000
20 September 2026 +275,330 631,628,796 -10,000 3,090,000
19 September 2026 +455,353 631,353,466 0 3,100,000
18 September 2026 +308,216 630,898,113 +10,000 3,100,000
17 September 2026 +845,597 630,589,897 0 3,090,000
16 September 2026 +723,188 629,744,300 0 3,090,000
15 September 2026 +1,404,597 629,021,112 0 3,090,000
14 September 2026 +239,832 627,616,515 0 3,090,000

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Recent Tracked Videos

The TWR Supercat Is How Performance Cars Should Be Made

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Izzy Hammond Drives the Ferrari Amalfi

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Izzy Hammond Tests DriveTribe’s New Presenter

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Richard Hammond FINALLY Drives the Lamborghini Revuelto

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Is the R34 GT-R Really as Good as Everyone Says?

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Views: 99,187 · Published: 26 July 2026

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Izzy Hammond Drives the £150,000 Defender OCTA - What's the Point?

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Views: 352,848 · Published: 22 July 2026

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Richard Hammond Begins Building His Ultimate BMW M3

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Views: 393,273 · Published: 19 July 2026

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