Malcolm Gordon's YouTube channel

Primary niche Digital Marketing
#16 of 19 in primary niche by 7-day views #18 of 19 by subscribers 1 associated secondary niches

**Channel description:** Malcolm Gordon — Perth-based marketing leader, startup founder, and Startup Weekend mentor. I build growth systems for organisations and startups alike: 15+ years in digital and performance marketing (SEO, PPC, paid social, email, analytics). Alongside that, I've founded or co-founded a run of ventures…

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Niche discoverabilityPrimary + secondarysecondary niches can surface this creator in niche search/results when the match is strong
Strongest secondaryEntrepreneurshipadditional audience context
Monthly momentum—30-day view movement

Creator Intelligence

Rank position and recent growth signals, using NicheTally's stored public snapshots.

Social analytics view
#16Primary Niche Rankof 19 by recent views
Top 84.2%Niche Positionlower percentage is stronger
#18Subscriber Rankof 19
—30-Day Viewsrecent momentum
—30-Day Subscribersaudience growth
7Average Daily Viewsrecent run rate

Associated niches

These are the public niche connections for this creator. A creator can appear in a niche even when that niche is secondary, as long as the match is strong.

2total niches

Niche search and niche pages use both primary and strong secondary niche links, so these badges act as extra discovery paths for the same creator.

Why NicheTally placed this creator here

Transparent niche evidence helps visitors understand how a creator appears in search and rankings.

Moderate match
Primary nicheDigital Marketing
Evidence score56
ConfidenceMedium

Recent channel and video evidence supports this niche match.

29Subscriberscurrent total
17,617Total Viewslifetime
129Videostracked channel count
—30-Day Viewsmonthly momentum
—30-Day Subsmonthly audience growth
7Avg Daily Views30d, 7d fallback
0Avg Daily Subs30d, 7d fallback
137Views / Videolifetime efficiency

Estimated Creator Revenue

Directional YouTube ad-revenue estimate using recent view momentum and a niche-adjusted dollars-per-1,000-views range. Sponsorships, merch, affiliate sales, Shorts splits, and actual creator RPM are not included.

Estimate only
$0.33 – $1.34Est. Monthly Revenue7-day run-rate projected to 30 days
$4.01 – $16.06Annual Run Ratemonthly estimate × 12
$1.50–$6.00 / 1KRPM Range Usedgeneral creator RPM
223Views Used7-day run-rate projected to 30 days

Run-Rate Scenario

A range based on a blended 7-day and 30-day pace. It is a momentum scenario—not a promise or forecast—and widens when recent growth is volatile.

Limited signal
17,822–17,85830-Day View Rangeprojected total range
18,203–18,36890-Day View Rangewider uncertainty window
33–3430-Day Subscriber Rangeprojected total range
40–4390-Day Subscriber Rangewider uncertainty window

Creator Performance History

Daily views and subscriber movement from NicheTally snapshots. When days are missing, view gains are evenly distributed across the interval as estimates—not measured daily totals.

Rank prefers monthly views; subscriber rank is shown separately.

Daily Views

views added per day
24 October 2026: 925 October 2026: 226 October 2026: 527 October 2026: 228 October 2026: 1029 October 2026: 830 October 2026: 931 October 2026: 61 November 2026: 62 November 2026: 11

Subscribers Over Time

tracked subscriber total
23 October 2026: 2924 October 2026: 2825 October 2026: 2826 October 2026: 2827 October 2026: 2828 October 2026: 2929 October 2026: 2930 October 2026: 3031 October 2026: 301 November 2026: 292 November 2026: 29
DateDaily ViewsTotal ViewsDaily SubsSubscribers
2 November 2026 +11 17,617 0 29
1 November 2026 +6 17,606 -1 29
31 October 2026 +6 17,600 0 30
30 October 2026 +9 17,594 +1 30
29 October 2026 +8 17,585 0 29
28 October 2026 +10 17,577 +1 29
27 October 2026 +2 17,567 0 28
26 October 2026 +5 17,565 0 28
25 October 2026 +2 17,560 0 28
24 October 2026 +9 17,558 -1 28
23 October 2026 — 17,549 — 29

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Latest Videos Tracked by NicheTally

Videos shown are ordered by their YouTube publication date.

Published Oct 22, 2026

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Malcolm Gordon's YouTube channel · Digital Marketing

Views: 0 · Published: 22 October 2026

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