Layrite Deluxe

Primary niche Barbering & Men’s Grooming
#4 of 4 in primary niche by 7-day views #4 of 4 by subscribers 1 associated secondary niches

The year was 1999. Layrite’s passionate founder, Donnie Hawley, committed to an elevated standard of barbering; created a water-soluble pomade formulated to “Hold Like Wax and Wash Out Like Gel." Layrite Deluxe Men's Grooming Products have been setting the benchmark of traditional barbering and men's grooming…

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Niche discoverabilityPrimary + secondarysecondary niches can surface this creator in niche search/results when the match is strong
Strongest secondaryHow-To Tutorialsadditional audience context
Monthly momentum—30-day view movement

Creator Intelligence

Rank position and recent growth signals, using NicheTally's stored public snapshots.

Social analytics view
#4Primary Niche Rankof 4 by recent views
Top 100.0%Niche Positionlower percentage is stronger
#4Subscriber Rankof 4
—30-Day Viewsrecent momentum
—30-Day Subscribersaudience growth
800Average Daily Viewsrecent run rate

Associated niches

These are the public niche connections for this creator. A creator can appear in a niche even when that niche is secondary, as long as the match is strong.

2total niches
Barbering & Men’s Grooming Primary · Default rank niche How-To Tutorials Secondary · Strong match

Niche search and niche pages use both primary and strong secondary niche links, so these badges act as extra discovery paths for the same creator.

Why NicheTally placed this creator here

Transparent niche evidence helps visitors understand how a creator appears in search and rankings.

Moderate match
Primary nicheBarbering & Men’s Grooming
Evidence score57
ConfidenceMedium

Recent channel and video evidence supports this niche match.

355Subscriberscurrent total
695,426Total Viewslifetime
446Videostracked channel count
—30-Day Viewsmonthly momentum
—30-Day Subsmonthly audience growth
800Avg Daily Views30d, 7d fallback
0Avg Daily Subs30d, 7d fallback
1,559Views / Videolifetime efficiency

Estimated Creator Revenue

Directional YouTube ad-revenue estimate using recent view momentum and a niche-adjusted dollars-per-1,000-views range. Sponsorships, merch, affiliate sales, Shorts splits, and actual creator RPM are not included.

Estimate only
$36.00 – $144Est. Monthly Revenue7-day run-rate projected to 30 days
$432 – $1.7KAnnual Run Ratemonthly estimate × 12
$1.50–$6.00 / 1KRPM Range Usedgeneral creator RPM
24,000Views Used7-day run-rate projected to 30 days

Run-Rate Scenario

A range based on a blended 7-day and 30-day pace. It is a momentum scenario—not a promise or forecast—and widens when recent growth is volatile.

Limited signal
717,506–721,34630-Day View Rangeprojected total range
758,498–776,35490-Day View Rangewider uncertainty window
363–36430-Day Subscriber Rangeprojected total range
378–38490-Day Subscriber Rangewider uncertainty window

Creator Performance History

Daily views and subscriber movement from NicheTally snapshots. When days are missing, view gains are evenly distributed across the interval as estimates—not measured daily totals.

Rank prefers monthly views; subscriber rank is shown separately.

Daily Views

views added per day
21 October 2026: 022 October 2026: 1,79823 October 2026: 37624 October 2026: 66125 October 2026: 74626 October 2026: 66127 October 2026: 1,37328 October 2026: 80429 October 2026: 40330 October 2026: 70131 October 2026: 1,1151 November 2026: 4372 November 2026: 767
21 October 20267672 November 2026

Subscribers Over Time

tracked subscriber total
20 October 2026: 35221 October 2026: 35222 October 2026: 35223 October 2026: 35224 October 2026: 35325 October 2026: 35226 October 2026: 35327 October 2026: 35328 October 2026: 35329 October 2026: 35430 October 2026: 35431 October 2026: 3551 November 2026: 3552 November 2026: 355
20 October 20263552 November 2026
DateDaily ViewsTotal ViewsDaily SubsSubscribers
2 November 2026 +767 695,426 0 355
1 November 2026 +437 694,659 0 355
31 October 2026 +1,115 694,222 +1 355
30 October 2026 +701 693,107 0 354
29 October 2026 +403 692,406 +1 354
28 October 2026 +804 692,003 0 353
27 October 2026 +1,373 691,199 0 353
26 October 2026 +661 689,826 +1 353
25 October 2026 +746 689,165 -1 352
24 October 2026 +661 688,419 +1 353
23 October 2026 +376 687,758 0 352
22 October 2026 +1,798 687,382 0 352
21 October 2026 0 685,584 0 352
20 October 2026 — 685,584 — 352

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Nomad Barber517,000 subscribers+696,402 views / 7d Dinu Holistic Wellness and Grooming ASMR16,100 subscribers+102,724 views / 7d Dollar Shave Club41,200 subscribers+20,182 views / 7d

Latest Videos Tracked by NicheTally

The newest video currently indexed here was published 6 months ago. Check the channel on YouTube for possible newer uploads.

Published May 6, 2026 · From the archive

Layrite at the Australian Barber Expo 2026! #layrite #barber #barberexpo #pomade

Layrite Deluxe · Barbering & Men’s Grooming

Views: 856 · Published: 6 May 2026

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